Top 10 most loved male fashion trends of 2022

A new study reveals the most loved male fashion trends of 2022.

The team at Underfit looked at Google search data and Instagram data to identify the biggest male fashion brands, as well as the biggest trends and the biggest male fashion influencers across the globe.

Here is the link to the full research: https://underfit.com/fashion-index/

The biggest male fashion trends of 2022:

Rank	Trend	Annual Global Searches	Instagram Hashtags	Trend Score
1	Chelsea Boots	8,252,000	473,061	9.85
2	Fleece	2,919,000	893,564	9.40
3	Vests	5,900,000	187,759	9.09
4	Varsity Jackets	7,463,000	70,467	8.64
5	Pinstripes	2,109,000	164,535	8.49
6	Leather	2,907,000	158,570	8.48
7	Balaclavas	7,859,000	14,822	8.34
8	Silk Scarves	711,500	223,675	8.33
9	Bermuda Shorts	1,576,500	52,698	7.73
10	Floral Top	269,800	130,939	6.82

Chelsea boots are the biggest male fashion trend of 2022, with a trend score of 9.85 calculated from a whopping 8 million global searches on Google and 473,000 hashtags on Instagram. Chelsea boots have design features that make them unmistakable and versatile with any outfit.

With coronavirus and work-from-home trends prioritizing cozy fashion for almost two years, men’s fleeces have finally become a well-deserved fashion trend in 2022. With over 2 million annual searches and almost 900,000 hashtags on Instagram, fleeces are here to stay. Fleeces keep you warm during chilly weather or comfy during any day at home.

The sweater with no sleeves, vests are our third biggest men’s fashion trend of 2022 with a trend score of 9.09. Vests saw almost 6 million searches on Google over the last year and occupy 187,000 hashtags on Instagram. Over recent years, sweater vests have become a well-known fashion staple for all genders.

Further findings:

The most common male fashion brand on Google is Converse, the most-searched-for male fashion brand in 20 countries around the world. In close second is Tommy Hilfiger, the biggest male fashion brand in 19 countries.
Italian blogger, actor and fashion designer Mariano di Vaio is the biggest male fashion influencer in the world, with 6.6 million followers and an average of over 84,000 likes per post.