Strutting to Success: 11 Ways to Stand Out at Runway Castings

Posted on by Krissy Anderson

Editorial credit: eversummerphoto / Shutterstock.com

Casting calls for runway shows can be a whirlwind of excitement and nerves as aspiring models vie for coveted spots on the runway. Standing out in a sea of talent requires more than just a striking look—it demands confidence, professionalism, and a distinct edge. Here’s a guide on how to make a lasting impression and secure your spot at runway castings.

1. Research the Show

Before attending a casting, research the show thoroughly. Understand its theme, style, and the types of models the designers are likely to be looking for. This knowledge will guide your wardrobe choices and presentation during the casting.

2. Professional Presentation

Dress professionally and tastefully. Wear simple, well-fitted clothing that highlights your physique without overshadowing your natural features. Avoid excessive makeup or accessories that could distract from your overall look.

3. Confidence is Key

Confidence is your strongest accessory. Walk into the casting with your head held high, shoulders back, and a confident stride. Projecting self-assurance makes you memorable and showcases your ability to command attention on the runway.

4. Polished Portfolio

Bring a professional portfolio with high-quality photos showcasing your model’s versatility. Include a range of images, such as headshots, full-body shots, and any magazine or runway work you have already completed. Your portfolio acts as a visual showcase for your qualifications.

5. Show Your Personality

Don’t be afraid to let your personality shine through. While maintaining professionalism, show casting directors that you are not just a model but a person with a unique and engaging personality. A warm smile and friendly demeanor can leave a lasting impression.

6. Walk with Purpose

Perfect your runway walk. A strong, confident walk is a model’s signature. Practice your walk before the casting to ensure it’s polished and aligns with the style of the show. Strive for fluidity, poise, and a hint of attitude that matches the brand or designer’s aesthetic.

7. Maintain Professionalism

Professionalism extends beyond your appearance. Be punctual, respectful, and attentive during the casting process. Listen carefully to any instructions or feedback from casting directors, and respond with gratitude.

8. Versatility Matters

Show your versatility as a model. Casting directors often appreciate models who can adapt to different looks and styles. Be prepared to showcase your ability to embody the essence of diverse fashion concepts.

9. Network Effectively

Build relationships with people in the industry. While waiting for your turn at a casting, strike up conversations with other models, designers, or casting directors. Networking can open doors for future opportunities and make you a familiar face in the industry.

10. Be Resilient

Rejection is part of the modeling industry. Don’t let it discourage you if you don’t get selected for a particular casting. Use it as an opportunity to learn and improve. Stay resilient and continue refining your skills for future opportunities.

11. Follow-Up Gracefully

After the casting, consider sending a brief, polite follow-up email after the casting to show your gratitude for the chance. Keep it concise and professional, expressing your continued interest in working with them.

Remember, standing out at runway castings goes beyond physical appearance—it’s about showcasing your unique style, confidence, and ability to embody the designers’ vision. Combining a professional presentation, confidence, versatility, and effective networking can elevate your chances of leaving a lasting impression and securing coveted spots on the runway.

1MX Music Festival Unveils a Cultural Symphony: A Must-Attend Extravaganza for Fashionistas and Music Enthusiasts Alike

Posted on by Jenny

Attention, fashionistas, and music enthusiasts! Brace yourselves for an unparalleled musical extravaganza as the 1MX Music Festival is set to grace the stage with an extraordinary lineup of Asian-Australian-Kiwi artists. This historic event is not just a concert; it’s an immersive experience, uniting diverse artists for a day of sensational performances that transcend musical genres and cultural boundaries.

Embark on a Musical Adventure: The 1MX Music Festival promises an adventure like no other, featuring dynamic beats, soulful melodies, and an eclectic mix of genres that will leave you mesmerized. It’s more than just a celebration of music; it’s a convergence of cultures, and it’s happening next month!

Meet the Artists of the Stage: To give you a sneak peek into the talent that will steal the spotlight at the 1MX Music Festival, let’s introduce you to some of the incredible artists who will make this event truly unforgettable.

Dami Im: Known for her trend-setting music and unparalleled voice, Dami Im emerged victorious in The X Factor Australia and has since become a musical sensation. Prepare to be captivated by her performance as she takes you on a journey through her chart-topping hits.

William Singe: A luminary in Australia’s music scene, William Singe’s solo career skyrocketed with his diverse range of genres, from R&B to hip-hop. His charisma and talent have garnered millions of fans globally, and his live performance is bound to be a showstopper.

KZ Tandingan: Celebrated as “Asia’s Soul Supreme,” KZ Tandingan is a dynamic artist known for her prowess in both rapping and singing. With a trail of awards and recognitions behind her, her performance promises to be a powerhouse of talent and energy.

Ben&Ben: Hailing from the Philippines, Ben&Ben has taken the music scene by storm with enchanting melodies and poignant lyrics. Their chart-topping hits have become anthems, resonating deeply with audiences and earning them accolades in the music industry.

Keenan Te: With a staggering 5 billion views on TikTok and over 100 million streams, Keenan Te is a pop sensation on the rise. His powerful voice and dedication to his craft have made him a force to be reckoned with in the music charts.

Milky Day: A rising star in the Lofi and R&B genres, Milky Day’s fusion of Korean and New Zealand roots creates a unique musical landscape. Armed with a classical piano foundation, his tracks have garnered millions of streams globally.

Maymay Entrata: A multifaceted talent, Maymay Entrata’s meteoric rise to fame includes victories in Pinoy Big Brother and a gold and platinum-certified debut album. Her versatility in acting, singing, and modeling promises a performance that transcends boundaries.

Bini: This electrifying P-Pop Girl Group emerged from the Star Hunt Academy, captivating audiences with their debut album, “Born to Win.” Bini’s exceptional journey has earned them recognition as the MTV Asia Spotlight Artist and Best Female Group.

A Festival Beyond Boundaries: From powerful beats to soulful melodies, the 1MX Music Festival is not just a concert; it’s a cultural fusion that transcends boundaries. Whether you’re a devoted fan or a curious explorer of diverse genres, this event guarantees a day of entertainment that resonates with the power of music.

Save the Date: Mark your calendars for a day of iconic performances, eccentric vibes, and an awe-inspiring experience. The 1MX Music Festival is not just a musical journey; it’s an immersion into the rich tapestry of Asian-Australian-Kiwi cultures. Don’t miss out on this sensational event that promises to leave you spellbound!

Join us on October 8 at The Hordern Pavilion and enjoy 8 FULL concerts from noon to sundown! The ticket Booth opens at 10 am, and gates open at 12 noon.
Flash Sale Alert: Get 50% off when you buy at least two tickets via this link: 1MX Sydney

A Night of Elegance and Glamour: Pageant of the World’s VIP Extravaganza at Bedouin

Posted on by Kerry

Photo Credit: Nathan Isaacs/Royalle Modelling

In a spellbinding blend of sophistication and anticipation, Pageant of the World illuminated the night on Tuesday, September 26th, with its VIP event, hosted at the lavish Bedouin in Double Bay. The prestigious gathering marked a significant milestone for the pageant, showcasing an array of beauty, talent, and fashion in a dazzling affair attended by contestants, sponsors, fashionistas, and media partners.

Pageant of the World, in collaboration with Starcentral as its media partner, orchestrated a spectacular evening that transcended expectations. Sponsors, stunning models, beauty queens, and a congregation of fashion enthusiasts converged to create an atmosphere brimming with refinement and excitement.

Guiding the evening with grace and charm were the hosts, John Eussen and the 2019 Woman Of The World, Miss New Zealand, Christy Taylor. Their presence added an extra layer of glamour to an already glittering affair, ensuring that the VIP night lived up to its promise of being an unforgettable experience.

The venue, Bedouin in Double Bay, with its opulent ambiance, provided the perfect backdrop for this stylish gathering. Its stunning surroundings complemented the energy and excitement that filled the air, setting the stage for a night that was destined to be etched in the memories of all attendees.

The focal point of the night was undoubtedly the talented contestants, poised to compete for the coveted titles. Seven charismatic male contestants — Enoque Santiago, Fadi Jorjus, Buya Ser-Od, Angelo Joaquin Basa, Hayden Johnson, Rishabh Sharma, and Eric Phan — along with thirteen equally impressive female contestants — Xyrilla Jean Antonio, Rachel Farah, Nyamdulam Shinebayar, Maddy May, Ekam Makkar, Hiba Al Malky, Chloé Gouneau, Leila Mokdad, Kizza Raj, Yukina Sato, Bruna Vasconcelos, Samikshya Shrestha, and Elika Bunter — took center stage, captivating the audience with their charisma and introductions.

The runway pulsated with a parade of style, poise, and diversity as contestants showcased their talents, leaving the audience in awe of the beauty on display. The VIP night served as an enchanting prelude to the main event — the Grand Coronation scheduled for Saturday, September 30th, at Sofitel Wentworth.

As the VIP night concluded, the excitement and anticipation for the upcoming Grand Coronation soared to new heights. The journey, which commenced with a night of glamour, fashion, and beauty, is now poised to culminate in the crowning of the next Pageant of the World winners.

The countdown to September 30th continues, and with each passing moment, the expectations for a night of grandeur and spectacle at Sofitel Wentworth intensify. Pageant of the World has set the stage, and the world is eagerly waiting to witness the coronation of the finest in beauty and talent. Stay tuned for the grand finale that promises to be the epitome of grace and excellence.

Glowing Skin Awaits: Exfoliation Essentials for Every Complexion

Posted on by Jenny

We all know exfoliating is great for our skin; through the removal of dead skin cells, you leave your skin not only softer and smoother but also as a blank canvas to absorb all the goodness from your House of Immortelle products. But before diving into an exfoliation routine, it’s crucial to understand your skin type. In this article, we’re going to give you a guide on realising what your own skin type is, so that you know the best course of action to get the results you’re looking for from your exfoliation routine.

Different Methods of Exfoliation 

Before exfoliation, you’ll want to begin with a natural face cleanser to achieve optimal results. Then, you can move on to deciding which exfoliation method is best for you, either mechanical exfoliation – where you physically scrub the skin with tools or products with a grainy texture, such as a refining powder, which removes dead skin cells for a smoother texture. Or chemical exfoliation, which involves the use of chemicals to dissolve dead skin cells. Alpha hydroxy acids (AHAs) and beta hydroxy acids (BHAs) are commonly used in chemical exfoliants. 

The Skin Types

Whichever method of exfoliation you choose will be defined, largely, by your skin type. So, let’s break down the various skin types so that you can figure out your own and decide the best method for optimal skincare:

  1. Normal Skin

Normal skin is well-balanced, neither too oily nor too dry. It tends to have a smooth texture, small pores, and a relatively healthy complexion. If you have normal skin, you have the flexibility to choose between mechanical and chemical exfoliation methods. Starting with a cloth or sponge and a mild chemical exfoliant is a great option.

  1. Dry Skin

Dry skin often feels tight, rough, and flaky. It lacks moisture and may be prone to sensitivity. For individuals with dry skin, mechanical exfoliation methods may be too harsh and irritating. Instead, opt for a gentle washcloth and a mild chemical exfoliator. It’s crucial to follow exfoliation with a hydrating moisturiser to replenish the skin’s moisture barrier.

  1. Oily Skin

Oily skin is characterised by excess sebum production, making the skin appear shiny and prone to breakouts. Mechanical exfoliation using a scrub or a brush can be an effective method for oily skin, as it helps to unclog pores and remove excess oil. 

  1. Sensitive Skin

Sensitive skin is easily irritated and may react negatively to certain skincare products or environmental factors. It’s essential to approach exfoliation with caution if you have sensitive skin. Avoid harsh physical exfoliants and opt for gentler methods. The House of Immortelle refining powder is an ideal product for sensitive skin types.

  1. Combination Skin

Combination skin is a mix of different skin types, with some areas being oily and others dry or normal. If you have combination skin, it’s important to tailor your exfoliation routine to address the specific needs of each area. You can opt for a combination of mechanical and chemical exfoliation methods, using a brush or scrub on oily areas and a mild chemical exfoliant on dry or sensitive areas.

How Often Should You Exfoliate for Your Skin Type?

The frequency of exfoliation depends on your skin type and the exfoliation method you choose. It’s important to strike a balance between reaping the benefits of exfoliation and not overdoing it. Here are some general guidelines for how often you should exfoliate based on your skin type.

If you have normal skin, exfoliating once a week is generally sufficient. However, if you feel that your skin can handle a more intense exfoliation, you can increase the frequency to once every few weeks. Pay attention to any signs of irritation or sensitivity and adjust your exfoliation routine accordingly.

For individuals with dry skin, it’s important to be cautious when exfoliating. Once a week is typically a safe frequency to avoid stripping away too much moisture. However, if you notice any signs of dryness or irritation, reduce the frequency to once every two weeks.

Oily skin can tolerate more frequent exfoliation due to the excess sebum production. Exfoliating two to three times a week can help control oiliness and prevent clogged pores. If you notice any irritation, drop it down accordingly. 

If you have sensitive skin, it’s crucial to approach exfoliation with caution. Start with a minimal frequency of once every two weeks and observe how your skin reacts.

If you have combination skin, you will require a tailored approach to exfoliation. Focus on treating each area of your face according to its specific needs. Exfoliate the oily areas two to three times a week and the dry or sensitive areas once a week or as needed.

Now that you’ve discovered your own skin type and have a basic guide on how to incorporate exfoliation into your regular skincare regimen, you can begin shedding those dead skin cells and reveal your glowing skin. Remember to proceed with caution, though; take things slowly, to begin with whilst you get to know your skin better. Just like anything else, your skin will let you know if what you’re doing is working and when you’re treating your skin to the best products that House of Immortelle can offer, your skin is bound to reap the rewards. 

Miss Earth Australia 2023: A Night of Beauty and Environmental Advocacy

Posted on by Kerry

Photo Credit: Bob Reyes

In a dazzling spectacle of beauty, intelligence, and unwavering commitment to environmental advocacy, the 2023 Miss Earth Australia pageant unfolded last night, leaving spectators in awe.

A Remarkable Lineup

With 11 remarkable finalists hailing from diverse backgrounds, the stage was set for an unforgettable night. The finalists—Kritika Sharma, Patricia Sheeran, Deborah Madriaga, Puja Nagaria, Sonia Kekatos, Luna Ojacastro, Kajol Chand, Sarah Tute, Helen Latufeku, Taylor Kuchel, and Katelyn Storey—brought their unique qualities and charisma to the forefront.

The event was divided into four segments, each designed to highlight different aspects of the contestants’ personalities. The Swimwear round, sponsored by Styelle Swim, showcased their confidence and poise. The Evening Gown round was a display of grace and elegance. However, it was the Environmental Hashtag round that set this pageant apart, where each finalist selected a hashtag and provided an insightful environmental explanation, emphasizing the pageant’s dedication to sustainability.

Recognizing Excellence

In addition to the main competition, several sponsors’ awards were presented, recognizing the outstanding qualities of the contestants. Taylor Kuchel received the coveted StarCentral’s Choice award, while Helen Latukefu was honored with the Miss Millionaires Alliance title. Luna Ojacastro earned the Miss Philippine Airlines award, captivating the audience with her charm. Helen Latufeku’s outstanding performance in the Swimwear round earned her the title of Best in Swimwear, while Patricia Sheeran was crowned Miss Photogenic. Deborah Madriaga’s grace in the Evening Gown round earned her the title of Best in Evening Gown, and Taylor Kuchel was awarded the title of Miss Congeniality. Kritika Sharma’s exceptional talent shone through as she was named Miss Talent, and Luna Ojacastro won the hearts of the audience, securing the People’s Choice Award.

The Final Five

As the judges meticulously evaluated the contestants’ performances, tension filled the air. The final top five contestants—Patricia Sheeran, Deborah Madriaga, Luna Ojacastro, Kajol Chand, and Helen Latukefu—stood on the precipice of a life-changing moment.

A Night of Winners

The climactic moment arrived as the final question was presented. Each finalist eloquently expressed their thoughts, showcasing their intelligence and their passion for environmental advocacy. In the end, the winners were revealed:

  • Miss Earth Charity Australia: Patricia Sheeran
  • Miss Earth Fire Australia: Luna Ojacastro
  • Miss Earth Water Australia: Kajol Chand
  • Miss Earth Air Australia: Deborah Madriaga
  • Miss Earth Australia 2023: Helen Latukefu

Photo Credit: Bob Reyes

Acknowledging the Heroes Behind the Scenes

The success of Miss Earth Australia 2023 would not have been possible without the dedication and tireless efforts of the entire team. Special congratulations are in order for the current National Director, Juliet De Leon, Managing Director Jasper Lim, and Production Head Marc Baylon for orchestrating this extraordinary event.

As we celebrate the crowning of Helen Latukefu as Miss Earth Australia 2023, we anticipate her journey as she represents Australia in the upcoming Miss Earth International competition. This night was more than just a beauty pageant; it was a celebration of environmental awareness, empowerment, and the relentless pursuit of a positive impact on our world.

With the main hashtags #MEA202tree and #MElovetree, the pageant reiterated its commitment to a sustainable future. Congratulations to all the contestants and winners of Miss Earth Australia 2023. Your dedication to advocacy and environmental consciousness serves as an inspiration to us all.

Unlocking the Secrets of Brand Ambassadorship: A Proven Roadmap to Becoming an Industry Insider

Posted on by Gary

In the world of marketing and promotion, brand ambassadors play a crucial role in connecting companies with their target audience. These individuals are trusted advocates who represent and promote a brand’s products or services. If you’re passionate about a particular brand or niche and dream of becoming a brand ambassador, here’s a step-by-step guide to help you get started on your journey to influencer status.

Choose Your Niche

Identify your area of interest and expertise. Successful brand ambassadors are often passionate about a specific niche, whether it’s fashion, beauty, fitness, technology, or travel. Your niche should align with your interests and resonate with your target audience.

Build Your Online Presence

A strong online presence is essential for aspiring brand ambassadors. Start by creating and maintaining active social media profiles on platforms like Instagram, Twitter, Facebook, and TikTok. Choose a handle that reflects your niche and personality, and ensure your content is engaging, authentic, and visually appealing.

Create High-Quality Content

Consistently produce high-quality content that showcases your passion and expertise within your chosen niche. This may include blog posts, photos, videos, or a combination of multimedia content. The secret is to add value to your audience and position oneself as an authoritative source of knowledge.

Grow Your Following

A loyal and active following requires effort and time to build.. Engage your audience by answering comments, participating in discussions, and collaborating with other content creators in your niche. Additionally, use relevant hashtags to increase your content’s discoverability.

Engage with Brands

Once you’ve established your online presence and gained a reasonable following, start engaging with the brands you admire. Observe them on social media and respond to their posts and share your experiences with their products or services. Building a genuine connection with the brand is the first step to catching their attention.

Showcase Your Passion

Authenticity is key in brand ambassadorship. Continue showcasing your passion for your chosen niche and the brand you’re interested in. Share your personal experiences, reviews, and recommendations genuinely. Brands are more likely to partner with individuals who genuinely love and believe in their products.

Reach Out to Brands

Don’t be afraid to reach out to brands directly. Craft a compelling pitch that highlights your passion, expertise, and the value you can bring to their brand. Research their preferred contact methods, which may include email, social media DMs, or dedicated brand ambassador programs on their websites.

Attend Industry Events

Participate in industry-related events, conferences, and trade shows if possible. Networking with industry professionals and brand representatives can provide valuable opportunities to showcase your expertise and passion. It’s also a chance to make direct connections with brands.

Collaborate with Like-Minded Influencers

Working together with other influencers in your niche can help you reach more people and meet new brands. Partnering on content or campaigns with influencers who share your interests can be mutually beneficial and attract the attention of brands looking for collaborations.

Be Patient and Persistent

Becoming a brand ambassador is not an overnight achievement. It takes time, dedication, and persistence. You may face rejection along the way, but remember that persistence pays off. Keep refining your content, growing your audience, and pursuing partnerships with brands aligned with your niche.

Becoming a brand ambassador is a rewarding endeavor for those passionate about their chosen niche. It’s a journey that begins with building a strong online presence, creating valuable content, and engaging with both your audience and the brands you admire. As you continue to showcase your passion and authenticity, opportunities to represent and promote your favorite brands will likely come your way, turning your dream of becoming a brand ambassador into a reality.

Meet The Entrepreneur Behind The Cover Of The August 2023 Issue Of Model & Mode Magazine: Jemima Joycelyn

Posted on by Kerry

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Meet Jemima Joycelyn, the visionary mind behind Creative Commercial Services, a dynamic marketing agency that transforms ideas into impactful realities. With a laser focus on graphic design, web design, social media prowess, content creation, thorough research, business development, and a spectrum of print solutions, Jemima takes pride in steering brands toward resounding success.

Creative Commercial Services is more than just a marketing agency; it’s a catalyst for businesses to thrive. By seamlessly integrating market research and innovative services, they orchestrate a symphony of print and digital marvels. Their canvas extends to businesses, service centers, organizations, and individuals alike, creating a comprehensive toolkit for turning visions into achievements. Social media becomes a strategic ally, graphic design springs to life, print materials radiate with professionalism, and web interfaces captivate audiences.

Jemima Joycelyn and Creative Commercial Services are definitely igniting visions, nurturing growth, and sculpting success, one creative endeavour at a time. Jemima recently had an engaging conversation with Model & Mode magazine, and here’s what unfolded during our meet-up.

Can you tell us about the inspiration behind starting your Marketing Agency and how your journey in the industry began?

My inspiration was simple. My clients inspired me to turn my freelance business into a company and Creative.Commercial.Services Pty Ltd was born.

As a highly-strung, innovative creative, I enjoy assisting brands to grow and develop into their best potential. I have over 15+ years of industry experience as a graphic designer, marketer, and business development strategist, and worked with many brands in different industry sectors.

Your agency offers a wide range of creative commercial services, including graphic design, print, content creation, marketing, and business development. How do you ensure that each service complements the others to provide a comprehensive solution for your clients?

Great question! Innovation plays a key factor.

Upon consultation, we’d like to entail all the nitty gritty parts of the business and understand the key marketing components required in order to achieve the desired outcome. It doesn’t matter the scope of work; it can be as simple as a flyer design. Always asking the right questions is how we go by it; e.g., is branding the focus, promotional, or just a service you would like to emphasise? Then lay out a plan that fits the budget. If the client is open to expanding, I am only deeply excited to be working towards our goal.

Your mission is to provide the best possible service and solutions to make businesses stand out at their best. How do you ensure that you consistently deliver on this promise to your clients?

100% customer satisfaction is our top priority, and building customer relationships and transparency is highly valued within our business.

Educating clients on the back end of things and the outcome is part of our process. This creates a general overview and knowledge between both parties towards the project, its time frame, concepts, revisions, and many other details in the process. This working partnership helps us stay true to our core mission and provides our clients with 100% customer care, quality, and service.

How do you approach each client’s unique needs and challenges, and how do you help them achieve their specific goals and objectives?

Communication, transparency, and collaboration are key factors. Every job is different, and understanding the urgency and technical side of the job allows us to propose what would work best in the clients’ interest. If we’re both on the same page, it’s a win!

Brand development is a key focus of your agency. What strategies do you employ to ensure that your clients’ brands evolve and remain relevant in a constantly changing market?

We’re constantly researching, upgrading, and evolving as a company. Some main aspects we apply are:

– Consistency being one of our main aspects of branding.

– We’re more focused on the technical back-end of things such as SEO, Google ads, sm marketing trends, B2C, B2B sales and advertising campaigns, networking events, other print advertising materials, and so much more.. all generated through our brainstorming sessions in our client meetings.

We strongly believe marketing is a two way street and encourage our clients to participate and promote their individuality to brand and promote their products within their immediate communities as well.

The world of marketing and business development is ever-evolving. How do you stay ahead of industry trends and innovations to offer cutting-edge solutions to your clients?

Continuous research, growth, and development within our business have helped us gain momentum with our clients. We want to be known as a one-stop marketing agency. Our clients can be assured that their brand will be re-generated / generated with a socio-economic marketing approach from start to finish allowing them to generate revenue in the long run. It’s a co-working relationship, and my clients have the flexibility to reach out anytime for any inquiries, feedback, or information.

In your experience, what are the most common marketing challenges faced by businesses today, and how do you help them overcome these obstacles?

Everyone wants to work on a low budget! That’s understandable, given the current market circumstances. But through inspiration, influence, and effective pricing, we generate innovative ideas that help us expand our businesses. In my personal opinion, we’re both here to evolve and grow; that’s why we attracted each other, right?! We might as well give it our best shot, set goals, achieve them and generate leads.

Effective content creation is crucial for brand storytelling and engagement. Can you share some tips or strategies you use to create compelling and authentic content for your clients?

Yes! I love this bit; it’s the most creative aspect of branding and the most fun, in my opinion. Every client is different, and everyone has their own preferences.

We always encourage these strategies for my clients, and we implement them too.

– Don’t pick an audience; find your social presence first. Then create your social networking space. It’s a great way to understand and capture your audience. It doesn’t matter how big or small; interaction helps you grow and is the easiest approach.

– Sales is influence, so use your authentic journey to influence your audience and your community. This gives an opportunity to grow your brand and promote your products.

– Create and generate a storyline that adds value to your immediate community, such as bio-degradable products, brand authenticity (100%Australian made), and charities involved.

– Last but not least, be authentic to yourself. Your brand and business are a representation and an extension of you. Make it work!

As a Marketing Agency, you work with various businesses across different industries. How do you tailor your services to suit the unique needs and target audiences of each client?

Networking, research, and connecting the dots as if it were a road map. Also, my experience helps. I’ve been in this line of work for 15-plus years. Suitable marketing and business development strategies are put in place to undertake the tasks required for the next steps. In simple terms, see where the demand is or create demand and implement the necessary requirements.

Looking ahead, what are your aspirations and goals for your Marketing Agency, and how do you plan to expand and further enhance the services you offer to businesses in the future?

I definitely want my agency to expand and branch out. I enjoy every aspect of it and have met some really great mentors, clients, mindsets, and more along this journey.

I’m on the verge of creating a 24/7 online creative hub, a community space (in the works) for individuals and clients, designers, coaches, etc, who share the same core values and innovative approach. I want to encourage the youth to engage more in their aspirations, goals and make it an overall fun networking space and business experience for anyone who would want to be a part of it.

Incredible Moments and Emotional Wins: Highlights from Miss International Australia 2023

Posted on by Kerry

Photo Credit: Tony Palliser of Studio 49

The glitz and glamour of the pageant world came alive at Proxima Hub as the official crowning of Miss International Australia 2023 unfolded in all its splendor. The event, organized by Stargazer Production, was a celebration of beauty, talent, and grace, attended by a host of distinguished guests and sponsors. From the exquisite cuisine to the regal crowning moment, the night was nothing short of extraordinary.

As the guests filled the elegant venue, the air was filled with anticipation and excitement. The ambiance was simply captivating, setting the stage for an unforgettable evening. The dining experience was nothing short of culinary excellence, with a delightful array of dishes that left the attendees enchanted.

The highlight of the evening was undoubtedly the crowning moment, where reigning Miss International Australia 2022, Anjelica Whitelaw, passed on the prestigious crown to the newly crowned queen, Jazel Alarca. The handover, accompanied by an aura of grace and poise, marked the beginning of Jazel’s journey as the torchbearer of Miss International Australia 2023.

The event was graced by the presence of esteemed personalities, including National Director Julieta De Leon, who played a crucial role in making the pageant a resounding success. The collective efforts of Marc Baylon and Jasper Lim of Stargazer Production ensured that every detail of the evening was impeccably orchestrated.

Millionaires Alliance, a major sponsor of the event, contributed significantly to its grandeur, further solidifying their commitment to supporting aspiring talents. As the official media partner, StarCentral Magazine provided comprehensive coverage of the event, capturing the essence of the occasion for audiences worldwide.

The presence of special guests added an extra layer of charm to the evening. Miss International Australia 2021, Monique Shippen, graced the event with her radiant presence, while Susana Danielle Downes, Miss Earth Australia 2019, and the Mrs. Earth Australia queens added a touch of prestige to the gathering.

The pageant also celebrated the achievements of young talents, with winners from the Miss Little Earth 2023 and Miss Junior Earth Australia 2023 categories, including Serena Antonia Peralta, Sittie Mariam Busok Calle, Jehan Namrawi, and Jerlyn Rama Gubat, joining the festivity.

The official crowning of Miss International Australia 2023 was truly a night to remember, filled with beauty, grace, and camaraderie. As the newly crowned queen, Jazel Alarca, steps into her role, we can expect great things from her reign and her dedication to making a positive impact on society.

The event’s seamless execution and the collective effort of the organizers, sponsors, and special guests made it a memorable affair. The pageant industry thrives on such occasions that celebrate talent and diversity, and this event undoubtedly exemplified the essence of beauty pageants.

As the echoes of applause fade away, the spirit of Miss International Australia 2023 will continue to inspire young talents to follow their dreams and make a difference in the world. With this successful crowning, we eagerly await the reign of Jazel Alarca and the positive impact she is bound to make during her tenure.

Photo Credit: Tony Palliser of Studio 49

Dive into the Barbiecore Mania: Embrace the Pink Power of Fashion

Posted on by Kerry

In a world where fashion trends come and go, there’s one movement that’s taking the style scene by storm – Barbiecore. From the streets to the runways, the iconic Barbie doll has become a powerful muse, inspiring a frenzy of pink-hued outfits and accessories that are all the rage. If you haven’t already hopped on the Barbiecore bandwagon, here’s why you should embrace the pink power and get in on the mania.

1. Embracing Self-Expression

At the heart of the Barbiecore movement is the celebration of self-expression. Just like Barbie, who has taken on countless roles and careers over the years, this fashion trend encourages you to embrace your true self and express your individuality through style. Whether you’re donning a Barbie-inspired dress or accessorizing with pink sneakers, Barbiecore allows you to show the world who you are and what you stand for.

2. Unleashing Your Playful Side

Remember the joy of playing with Barbie dolls as a child? Well, now you can relive that fun and nostalgia through your fashion choices. Barbiecore is all about bringing out your playful side and adding a touch of whimsy to your outfits. From fluffy pink jackets to sparkly accessories, there’s no shortage of ways to inject some childhood wonder into your wardrobe.

3. Empowering Femininity

Barbie has long been associated with femininity and girl power, and the Barbiecore trend takes this empowerment to a whole new level. By wearing Barbie-inspired fashion, you’re embracing and celebrating the strength of womanhood. It’s a way of saying that you can be both strong and feminine, that you can take on the world while embracing your own unique beauty.

4. Breaking Fashion Boundaries

Fashion is all about breaking boundaries and pushing the envelope, and that’s precisely what Barbiecore does. This trend challenges traditional fashion norms and embraces bold and daring choices. From mixing and matching vibrant colors to experimenting with quirky accessories, Barbiecore encourages you to step outside your comfort zone and have fun with fashion.

5. Making a Statement

Barbiecore isn’t just a fashion trend; it’s a statement. When you rock a Barbiecore outfit, you’re sending a message that you’re confident, fearless, and unapologetically yourself. It’s a way of saying that you won’t conform to society’s expectations and that you’ll pave your own path with style and flair.

6. Joining a Global Community

Barbiecore has become a worldwide phenomenon, connecting fashion enthusiasts from all corners of the globe. Embracing this trend means becoming part of a vibrant and inclusive community that shares a love for all things Barbie. From social media hashtags to fashion events, you’ll find yourself immersed in a supportive network of like-minded individuals who share your passion for pink.

7. Spreading Joy and Positivity

In a world that can sometimes feel overwhelming, Barbiecore brings a dose of joy and positivity. Just like the iconic doll herself, this trend exudes a sense of happiness and optimism. By incorporating Barbiecore elements into your outfits, you’re not only uplifting your own spirit but also spreading smiles to those around you.

The Barbiecore mania is more than just a fashion trend; it’s a movement that celebrates individuality, empowerment, and the joy of self-expression. Whether you’re a die-hard Barbie fan or someone looking to inject some fun and playfulness into your style, embracing Barbiecore is a delightful journey of fashion and self-discovery. So, dive into the pink world of Barbiecore and let your style radiate with the powerful pink energy of the iconic doll.

Editorial credit: Fred Duval / Shutterstock.com

Twitter Blue vs. Meta Verification: Is Paid Verification Worth the Hype? Unraveling the Pros and Cons!

Posted on by Alex

Is paid verification worth it? This question has become more prevalent in recent times as social media platforms introduce premium offerings that promise a range of features, some of which have been long-awaited by users. Twitter Blue, the verification/subscription premium offering for Twitter, and Meta verification for Facebook and Instagram are two such services that have sparked discussions among users about the value they bring and whether they are worth the price.

Twitter Blue, priced at $8/month or $84/year, is an attempt by Twitter to provide users with additional features that go beyond the traditional free experience. One of the most notable features is the ability to edit tweets, which has been a highly requested feature for years. This allows users to correct typos or mistakes in their tweets, addressing one of the biggest frustrations of the platform. Additionally, Twitter Blue offers a tweet retraction feature, allowing users to retract tweets before the intended recipient sees them. This feature can be helpful in preventing potential misunderstandings or regrets over hastily sent tweets.

However, some argue that these features go against the very essence of Twitter, which is known for its real-time, concise messaging format. Allowing users to edit and retract tweets may undermine the spontaneity and authenticity of the platform. Furthermore, there are concerns that these features could potentially be misused, leading to misinformation or manipulation of content.

On the other hand, some users see value in the convenience and control that Twitter Blue offers. For individuals or businesses that heavily rely on Twitter as a communication and marketing tool, the ability to edit and retract tweets can be beneficial in maintaining a polished and professional online presence.

Turning to Facebook and Instagram, Meta verification (USD $11.99 when you subscribe on the web or USD $14.99 when you subscribe in the app) is a paid subscription service currently available in Australia, New Zealand, and the United States for individuals over 18. It is important to note that Meta verification is not yet available for businesses, limiting its appeal to individual users at this stage. The service aims to provide verified users with a blue checkmark, signifying authenticity and credibility on the platform.

For influencers, public figures, or celebrities, having a verified account can be advantageous in building trust and attracting followers. However, for regular users, the benefits of Meta verification may be less clear. Some argue that the blue checkmark can give an illusion of importance or influence, leading to potential misuse or the rise of fake influencers seeking validation.

Ultimately, the decision to pursue paid verification depends on individual needs and priorities. For users who value the additional features and perks offered by premium subscriptions, such as editing tweets and the prestige of a blue checkmark, the cost may be justified. On the other hand, those who prioritize the integrity of real-time, spontaneous interactions on Twitter or question the necessity of verification on Facebook and Instagram may find that paid verification is not worth the expense.

As various social media platforms continue to change and introduce new features, the debate surrounding paid verification will likely persist. Users should carefully consider their own usage patterns, objectives, and preferences before deciding whether to invest in these premium offerings. Ultimately, striking a balance between the convenience of additional features and preserving the authenticity of the social media experience remains essential in navigating the digital landscape.