Being creative and creating something new was always very important to Pavli Ostrolucká. Ever since she was a child, she wrote short stories, and she had a dream of becoming a bestseller novelist. But eventually, she fell for interior design, and now the fashion world. She started her Instagram account because it’s her escape to the creative world. She graduated from Medical school and worked as a Pediatrician in a general hospital. Creating for her blog allows her to express her creative self. But it’s not only about fashion; she enjoys styling outfits as much as taking photos or organizing visual feeds. Last but not least, it’s amazing to be a part of the community. She has met many people there who inspire her to be better.
Model & Mode Magazine recently caught up with Pavli to discuss her journey as a fashionista, and here’s what went down:
Where do you usually shop? Are there any hidden gems when it comes to snapping up some awesome designer clothes?
I usually shop online. Even “basic “fashion stores like Zara or Mango are 5 hours far from my city, so fewer shopping options forced me to search for more and try different styles. Generally, I don’t mind paying more for the quality. Quality materials feel better, look better and last longer, but of course, you can find gems in fast-fashion stores too. I love to browse Zalando or The Frankie shop when it comes to designer clothes. Moreover, The Frankie shop’s edits are so inspiring!
What are your top tips when it comes to fashion for the cooler months?
Invest in boots. A good pair of boots not only keep you warm but can elevate any look. Knee-high boots on heels, rubber boots, and combat boots for an edgy street style look are some of my favourites. The same goes for coats. A good fit and cozy material are essential.
Where do you look for creative inspiration?
The inspiration is all around you. There are direct ways to get inspired quickly – fashion magazines, Pinterest, or fashion influencers on Instagram. Pinterest is one of the best inventions; I love creating mood boards. But the inspiration can come from anywhere, and I often look beyond fashion, art, streets, culture, nature, architecture. I’m constantly searching for new locations that work as a good photo backdrop and could inspire an outfit or the whole mood.
Is it hard to stay fashionable?
In my opinion, more important is to stay authentic. “Fashion is what you buy. Style is what you do with it. “Finding your personal style allows you to express yourself and to feel more confident. On the other hand, new trends are pushing me out of my comfort zone, and that’s the creative part I enjoy the most. It is hard to learn not to make impulsive decisions and buy clothes you won’t wear or need.
How do you walk the line between being unique and having commercial appeal?
I don’t really struggle with it. Staying true to yourself is the best way how to be unique and have loyal followers. When I work with brands, I have to like the product before recommending it to my audience. It is that simple.
Are there any key trends you’ve seen for this year?
Lots of patterns, microwear or sheer dress, but my personal favourite is a structured blazer styled with Bermudas or skirt. There’s a lot of positive and sexy vibes to come the next season.
What do you think about the state of fashion today?
I think we should change our approach to fashion consumption. It’s well known the fashion industry is one of the biggest polluters. It produces greenhouse gas emissions and causes water pollution, not to mention often alarming working conditions in textile factories that supply fast-fashion brands. As fashion consumers, we are responsible for change. Some studies show that people don’t wear up to 88% of their wardrobe. How to start the change? Stop making shopping hauls, think about your purchase a day or two before buying it, and choose quality over quantity.
What are the clothes we can rid our wardrobes of that are considered very ‘last season’?
If you buy clothes only for one season, does it mean you have a different style every season? My advice is to focus on building a capsule wardrobe for S/S and A/W seasons instead. When the garment is considered “last season, “let’s style it in a new fresh way, not get rid of it. I love my clothes and always try to buy pieces I can’t wait to wear the next season.
What fashion advice would you give an emerging fashionista?
It’s hard to succeed in a fashion world where’s a lot of competition but the most important in my opinion is to do things with passion. I’d only say set your goals clearly and enjoy yourself.
The fashion industry has changed so much in the past few years, what’s the best advice you would give for staying ahead of the curve?
I’m not a trendsetter and don’t feel like the right person to give advice on how to stay ahead. As previously said, making things with passion and hard work always pays off. Watching fashion shows and staying in touch with “big “influencers really helps. But it’s all right not to be the first; above all, be you; it’s your power.
